Join the IDEArmy at SXSW!

If you know me, you know that I volunteer my time to lead sponsorship and marketing for the IDEA conference because I believe it’s an incredibly valuable learning experience for the UX community.

Designing for complex information spaces melding the physical and virtual is critical knowledge for anyone with a stake in designing digital today, and most everything else tomorrow.

To that end, IDEA2010 (this upcoming fall in Philadelphia) is about to engage in asymmetric promotional activities to spread the good word.

On Saturday, March 13th, we’ll be bringing the beautifully designed IDEA2009 T-shirts to SXSW and handing them out for free. Kinda like the revolutionary Minutemen. But with T-shirts. And not at all in a war. But other than that exactly the same.

All you need to do is find one of us (@mleis, @semanticwill, @russu, @simplybrad) and have your picture taken with your shirt on (please) as the newest #IDEArmy recruit.

Do you already have a T-shirt because you were one of the lucky folks at IDEA2009? Great! Please wear it on saturday, and upload your pic with the #IDEArmy #SXSW tags: make your voice heard and your presence known.

You too, speakers: we know you were at IDEA2009, and a part of the Murderer’s Row of Keynotes. Present with your IDEA T-shirts on, please!

Of course, feel free to take the above graphic and pass it along to everyone and anyone who joins us in tackling these experience design challenges.

You should follow all the fun via Twitter on your favorite device @IDEAinfo.

Thanks!

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IDEA2009

Whether you’re a designer, strategist, writer, UX professional, IA, or working in anything interactive, you should attend IDEA2009.

Create the future now

You see it at Starbucks. People gather, but they don’t talk with each other. They communicate with their networked public. Facebook could be considered the fourth largest country in the world, yet it’s dwarfed by the over 300 million Chinese who use Qzone.

IDEA2009 explores how to design these pervasive experiences. From the psychology to create more loyal users, to the design strategies and practices that bridge the physical and virtual world. This new world is already becoming a reality for your clients, employers, and customers.

Speakers you need to see

Social and experience design isn’t your typical design issue. IDEA2009 gathers leaders from a multitude of disciplines and perspectives to provide inspiration and practical take-aways on creating valuable experiences. Some of the speakers include:

• Jeff Dachis – CEO, Dachis Group, cofounder of Razorfish
• Christina Wodtke – Principal Instigator at LinkedIn
• Mary Newsom – Associate Editor, Charlotte Observer
• Michael Fassnacht – Executive Vice President, Worldwide Chief Strategy Officer, Draftfcb
• Christian Crumlish- Curator, Yahoo! Design Pattern Library (and coauthor the forthcoming Designing Social Interfaces)
• Luke Wroblewski – Director, Product Ideation & Design, Yahoo! Inc.
• Stephen P. Anderson – Product Strategy and Design Consultant
• Leisa Reichelt – Design Researcher & User Experience Designer working with Drupal’s open source community on Drupal 7
• Thomas Malaby – Associate Professor of Anthropology, University of Wisconsin-Milwaukee
• Erin Malone – Principal, Tangible UX (and coauthor the forthcoming Designing Social Interfaces)

Beyond the speakers, many of today’s brightest minds are attending and sharing what they know. In the intimate setting of the MaRS Innovation Centre, you’ll have the opportunity to exchange ideas and connect with leading practitioners from across the world.

Built for today’s economy

IDEA2009 presents the greatest combination of accessible industry leaders, valuable topics, and companies looking for professionals in the social and experience design space. You can talk directly to representatives from Critical Mass, Mad*Pow, Sapient, Usability Matters, Rosenfeld Media, and more.

All the information you need to know about the program, speakers, and sponsors can be found at the IDEA2009 conference site. Hope to see you there!

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