Michael Leis

There’s been a lot of consolidation in the advertising industry, and for good reason: at the Forrester Consumer Forum two weeks ago, Kellogg’s mentioned that it had over 100 agencies across the globe. Wow. Brands have become so large that their agency relationships grew into overly complex and unwieldy problems, forcing brands to simplify their [...]

Email has become the elephant in the room. For just about every single business and education institution, the utter dependence on email as a primary communications and knowledge sharing channel is putting a quiet stranglehold on every aspect of operation. Email as a problem space goes so deep and so wide, it’s difficult for most [...]