Michael Leis

Figured that this space has gone quiet long enough, it deserves something to preface the articles which will follow. Since April, I’ve left my own practice to join DraftFCB as Vice President, Digital Management Director. Clearly, you can see right in the title that if there’s digital management that needs direction, or directors who need [...]

This past week I had the pleasure of being invited by Dennis Schleicher to visit Sears and host a discussion on visual and narrative techniques found in dramatic storytelling, and how they apply to system organization, social media and user experience.

From Google blog search, to SocialMention to Twitter search to backtype; if you’re trying to monitor your brand mentions in the social space with or without the aide of professional tools, you’re quickly buried under a tabvalanche.To avoid the Tabvalanche, I recommend Netvibes as a way to make your own social media dashboard.

If you’ve ever wanted to hear the opinions of 100 leaders in the social media space crystallize their thoughts into 400 words and donate to cancer research, here’s your big chance. Connect: Marketing in the Social Media Era does all of that, and more: You’re bound to find a number of perspectives and insights into your own marketing you haven’t yet considered.

What if you could gain the perspective of 100 leading social media thinkers and donate to a worthy cause? Very proud to announce that the publishing of Connect! Marketing in the social media era is coming up quickly.

In late January, Adam Kmiec of Colle + McVoy was nice enough to ask that I come out and talk to the agency about the future Web trends. What resulted is similar to this slide deck: a mix of Aristotle, Billy Collins, and Eisenstein; informing projects I’ve had the pleasure of working on, and other [...]

A year ago today I was booking my trip to Austin for South By Southwest Interactive. In March, I decided to give blogging a try starting with the conference. The nine months since have been nothing short of the most rewarding and challenging in my career. The biggest reason has been my family, and their [...]

interaction’09 | vancouver Are you going to interaction ’09? If you have any stake in the future of interaction design (and, really, who doesn’t), then it’s worth your time to read on, and find out more about this event. Happy to re-present this on behalf of tenaciously brilliant Will Evans, who will be there along [...]

We’re really proud to announce that Emerge, in partnership with Upshot, just won two Web Marketing Association WebAwards: one for the Gogo Pre-launch Website and Widget, and another for the Emmi Cafe Latte teaser site. Both are great examples of what happens when agencies work well together. Both show a tremendous rage of capabilities, utilizing [...]

Thanks so much to Valeria Maltoni over at Conversation Agent, who was nice enough to ask me to pitch in a guest post. The Truth is 140 Characters asks: what is authentic in social media beyond the technical capabilities of the medium? Everything? Nothing? Is there a difference between a real relationship and one that’s [...]